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With the 2013 Stationery Show ready to begin in five days, I have officially shipped my last box of cards, catalogs and calendars. As much as I plan, it always feels like a marathon the last few weeks and days leading up to our departure to NYC. My to-do list was never-ending in April and early May. Design booth banner: done. Design card catalog: done. Design NSS mailers: done. On Friday night I was still designing cards — ideas were baking, and I wasn’t going to be happy until they were created, printed, paired with a bright envelope and sleeved. As stressful as this show can be, I also find it creatively inspiring. Some of my best work is done on deadline, and I am always amazed at how much creative I do produce when I am super-busy!

We invite buyers and retailers to booth 1966 to check out all of our fun cards. It’s going to be a great show!

NSS Collateral mailed 5.14

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Our new, beautiful catalogs are printed! Our design folds to fit into an A9 envelope (very convenient for mailings) and opens to reveal our whole collection of 72 typographically inspired greeting cards. All of the photography is by Conrad Firestein, my business partner and fiancé. We collaborated on the images over the last six months: many afternoon photo shoots, styling our letterpressed cards with dishes, flowers, shadowboxes, and small, fun, found objects. The images are also works of art, and will be used throughout the year in our promo materials. April 22-28th is National Stationery Week in the UK — a weeklong celebration of paper, writing and stationery! It would be great to have a celebration of all things paper here in the US, but that’s what the National Stationery show is all about, and we are happy to be participants. The show is fast approaching and we are excited!

Our 2013 Catalog!

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